Sub-Processors

Third parties we use

Last updated: June 2026

ReputeFlows uses the third-party services listed below to deliver our platform. We require all sub-processors to maintain privacy and security standards equivalent to those required under India\'s Digital Personal Data Protection Act 2023 (DPDPA). This page is updated whenever we add or remove a sub-processor.

Note for hospitality clients: The processors marked below as handling “Review text” may receive content from your customer reviews — including reviewer name, rating, free-text feedback, and any photos a guest chose to submit with their review. ReputeFlows is a review-and-reputation platform only; we do not process payment-card data, identity documents, or any regulated record types beyond ordinary review content. Hospitality clients can request a Data Processing Agreement (DPA) via legal@reputeflows.com.
Sub-processorPurposeLocation
Anthropic, PBCAI review reply suggestions, sentiment analysis, aspect extraction (Claude models)United States
Google LLC — Generative Language API (Gemini)Fallback AI review analysis when Anthropic is unavailable or rate-limitedUnited States and Google global infrastructure
Google LLC — Places APIBusiness location lookup during onboarding and Google Maps integrationUnited States and Google global infrastructure
Google LLC — Google Analytics 4Aggregate website traffic analytics on the public marketing pagesUnited States and Google global infrastructure
Meta Platforms, Inc. — WhatsApp Business Cloud APISending and receiving WhatsApp messages on behalf of Business clientsMeta global infrastructure (subject to Meta's data localisation policies for India)
Resend, Inc.Transactional email (welcome emails, payment receipts, review notifications)United States
Razorpay Software Pvt LtdSubscription billing and payment processing for paid plansIndia (RBI-regulated)
MongoDB — (operated by Emergent infrastructure)Primary database for storing all Business and customer dataPending confirmation from Emergent infrastructure team
Emergent (Hosting / CDN / Deployment)Application hosting, deployment infrastructure, content delivery, and TLS terminationPending sub-processor disclosure from Emergent

Detailed inventory

Anthropic, PBC

Privacy policy
Purpose:
AI review reply suggestions, sentiment analysis, aspect extraction (Claude models)
Data shared:
Review text submitted by Business clients (may contain customer names, phone numbers, review content)
Location:
United States
Primary AI provider. Used for sentiment analysis on every review. No data retention by Anthropic per their API terms.

Google LLC — Generative Language API (Gemini)

Privacy policy
Purpose:
Fallback AI review analysis when Anthropic is unavailable or rate-limited
Data shared:
Review text (same scope as Anthropic)
Location:
United States and Google global infrastructure
Consumer Gemini API tier (not Vertex AI). Used as a graceful fallback only.

Google LLC — Places API

Privacy policy
Purpose:
Business location lookup during onboarding and Google Maps integration
Data shared:
Business name, address, and Google Place ID lookup queries
Location:
United States and Google global infrastructure
Optional integration; only triggered when a Business owner connects their Google Business Profile.

Google LLC — Google Analytics 4

Privacy policy
Purpose:
Aggregate website traffic analytics on the public marketing pages
Data shared:
Anonymous page views, browser type, country (no review content, no Business data)
Location:
United States and Google global infrastructure
Used only on public marketing pages, not inside authenticated dashboard areas.

Meta Platforms, Inc. — WhatsApp Business Cloud API

Privacy policy
Purpose:
Sending and receiving WhatsApp messages on behalf of Business clients
Data shared:
Customer phone numbers, message content (templates and freeform replies), opt-out status
Location:
Meta global infrastructure (subject to Meta's data localisation policies for India)
Used only when a Business client connects WhatsApp Business and sends/receives messages through ReputeFlows.

Resend, Inc.

Privacy policy
Purpose:
Transactional email (welcome emails, payment receipts, review notifications)
Data shared:
Email address, recipient name, email body content
Location:
United States
Used for transactional emails only. No marketing emails.

Razorpay Software Pvt Ltd

Privacy policy
Purpose:
Subscription billing and payment processing for paid plans
Data shared:
Business owner contact info, payment method tokens. Razorpay does NOT process customer review content.
Location:
India (RBI-regulated)
PCI-DSS compliant. Card and UPI details are tokenised by Razorpay; ReputeFlows never stores raw payment credentials.

MongoDB — (operated by Emergent infrastructure)

Privacy policy
Purpose:
Primary database for storing all Business and customer data
Data shared:
All ReputeFlows data: businesses, reviews, customer contacts, conversations, billing records
Location:
Pending confirmation from Emergent infrastructure team
Region, encryption-at-rest configuration, and SOC 2 status pending verification with our hosting provider. Update due once confirmed.

Emergent (Hosting / CDN / Deployment)

Privacy policy
Purpose:
Application hosting, deployment infrastructure, content delivery, and TLS termination
Data shared:
All HTTP traffic to ReputeFlows passes through Emergent's infrastructure
Location:
Pending sub-processor disclosure from Emergent
Verification of region, sub-processor inventory, and security certifications pending direct disclosure from Emergent.
Pending verifications: Items marked “pending” (MongoDB region/encryption, Emergent sub-processor disclosure) are being formally confirmed with the relevant providers. This page will be updated within 7 days of receiving authoritative responses. If you require these confirmations urgently for a vendor review, please contact legal@reputeflows.com.

Adding new sub-processors

We will update this page whenever we add or remove a sub-processor. For Business clients on annual contracts who have requested change notifications, we provide 30 days' advance notice via email before introducing a new sub-processor that materially changes how we process their data. Contact legal@reputeflows.com to request notifications.

Questions?

For questions about this list, sub-processor security, or to request a Data Processing Agreement, email legal@reputeflows.com.